Congrats to Shannon Sibrel!

The Psychology Department at the University of Wisconsin – Madison honored Shannon Sibrel with a 2018 Outstanding Undergraduate Research Award for her work in our lab. Congratulations, Shannon!

In the media: Communicating with color

Our recent study on communicating with color by Karen Schloss, Laurent Lessard, Charlotte Walmsley, and Katie Foley was featured in the news:

Interview with Karen Schloss on WISC-TV News 3
Article in the UW Madison News by Chris Barncard.

 

This study was published in Cognitive Research: Principles and Implications:
Schloss, K. B., Lessard, L., Walmsley, C. S., & Foley, K. (2018). Color inference in visual communication: The meaning of colors in recycling. Cognitive Research: Principles and Implications, 3, 5, 1-17.  PDF

 

 

New Publication: Color inference in visual communication: the meaning of colors in recycling

Our new article on how people interpret messages in color-coding systems was published in Cognitive Research: Principles and Implications (CRPI).

REFERENCE: Schloss, K. B., Lessard, L., Walmsley, C. S., & Foley, K. (2018). Color inference in visual communication: The meaning of colors in recycling. Cognitive Research: Principles and Implications, 3, 5.

New Publication: Seasonal Changes in Color Preferences Are Linked to Variations in Environmental Colors: A Longitudinal Study of Fall

Our new article on how and why color preferences change of the course of Fall was published in the i-Perception Special Issue: Seeing Colors.

REFERENCE: Schloss, K. B., & Heck, I. A. (2017). Seasonal changes in color preferences are linked to variations in environmental colors: A longitudinal study of fall, i-Perception, 8, 6, 1-19. 

Wisconsin Science Festival 2017: Curiosity Unleashed!

Our lab is excited for the Wisconsin Science Festival, is a four-day statewide celebration of science for people of all ages! 

 

Nov. 3, 2017 – 6:30pm to 7:00pm   Gallery Talk by Karen Schloss at the Madison Museum of Contemporary Art (MMoCA). The talk, entitled Finding Meaning in Color,  will discuss human perceptions and experiences of color in response to the installation by Sonja Thomsen: in the space of elsewhere.
http://www.mmoca.org/exhibitions/exhibits/sonja-thomsen-space-elsewhere/events-and-happenings

Nov. 4, 2017 – 10:00am to 3:00pm   Kevin Ponto and our other fellow Virtual Environments Group members will feature their new interactive learning display, which uses virtual reality to immerse people in the IceCube Neutrino Detection system at the South Pole!
https://pvre.discovery.wisc.edu/

 

Congrats to Chris Racey!

Chris Racey’s presentation at the at the 9th Annual McPherson Eye Research Institute (MERI) Vision Science Poster Session received honorable mention for the Vision Science Poster Award. His poster was entitled “Color naming fluency does not explain color preferences when chroma is controlled.” Congratulations Chris!

Color Preference

Explaining Color Preferences
Blue WAVE
Why do people have color preferences? Why do color preferences differ between individuals and why do they change over time? Much of our research on answering these questions is motivated by the Ecological Valence Theory (EVT), which proposes that preference for a color is determined by preference for all objects and entities associated that color. We also evaluate other theories to test their ability to explain color preferences.

Color Preference Metrics
Dandelions Single
What are effective ways to describe patterns of color preferences? How can we predict people’s preferences for colors they haven’t judged? We are constructing and evaluating models built from color space dimensions in color spaces, which provide parsimonious descriptions of complex patterns of data.
Papers on this topic
Schloss, K. B., Lessard, L., Racey, C., & Hurlbert, A. C. (online 2017). Modeling color preferences using color space metrics. Vision Research. Link

Schloss, K. B. & Palmer, S.E. (2017). An ecological framework for temporal and individual differences in color preferences. Vision Research, 141, 95-108. Link

Schloss, K. B., & Heck, I. A. (2017). Seasonal changes in color preferences are linked to variations in environmental colors: A longitudinal study of fall, i-Perception, 8, 6, 1-19. PDF

Schloss, K. B., Nelson, R., Parker, L., Heck, I. A., & Palmer, S. E. (2017). Seasonal variations in color preference. Cognitive Science, 41, 6, 1589-1612. Link

Yokosawa, K., Schloss, K. B., Asano, M., & Palmer, S. E. (2016). Ecological Effects in Cross-Cultural Differences Between U.S. and Japanese Color Preferences, Cognitive Science, 40, 7, 1590-1616.Link

Schloss, K. B. (2015). Color preferences differ with variations in color perception. Trends in Cognitive Science, 19, 554-555. Link

Schloss, K. B., Hawthorne, D. & Palmer, S. E. (2015). Ecological influences of individual differences in color preferences. Attention, Perception and Psychophysics, 77, 2803-2816. Link

Strauss, E. D., Schloss, K. B., & Palmer, S. E. (2013). Color preferences change after experience with liked/disliked color objects. Psychonomic Bulletin & Review, 20, 5, 935-943. Link

Taylor, C., Schloss, K. B., & Palmer, S. E., & Franklin, A. (2013). Color preferences in infants and adults are different. Psychonomic Bulletin & Review, 20, 5, 916-922. Link

Schloss, K. B., Poggesi, R. M., & Palmer, S. E. (2011). Effects of university affiliation and “school spirit” on color preferences: Berkeley vs. Stanford. Psychonomic Bulletin & Review, 18, 498-504. PDF

Palmer, S. E. & Schloss, K. B. (2010). An ecological valence theory of color preferences. Proceedings of the National Academy of Sciences, 107, 8877-8882. PDF